We asked Designer Wendy how she keeps her designs current and comfortable…

“Being a retailer as well as a manufacturer and wholesaler allows us to stay in constant contact with brides and react quickly to their changing needs and wants. This close relationship enables us to design each gown to be very wearable and accessible to all brides.

Comfort is a top priority, which is why we select high-quality fabrics that not only look beautiful but also feel luxurious and comfortable to wear. We ensure our designs cater to various styles while maintaining our unique signature and individuality, from the simple classic elegance of our Wendy Makin Collection to the modern romanticism of the French Collection.

Innovations such as one-shoulder designs with oversized puff sleeves and bows, and the use of 3D lace and embellished waistlines, ensure that our gowns are both fashion-forward and unique. We focus on individuality by allowing brides to personalise their gowns through different fabric choices, embellishments, and design details.

Using sustainable manufacturing processes and creating gowns that endure also make our collections extremely desirable for today’s bride. This approach ensures that each bride feels special and that her dress reflects her style while maintaining comfort and wearability.”